THE MEDIA VOICE OF THE GLOBAL MARINA INDUSTRY

Sign-up surge for marina platform

Pick a Pier, the AI-driven platform for connecting boaters and marinas, gained over 30 new marina sign-ups in the first quarter of this year. They join marinas across Europe already making good use of the platform.

Marina Punta Verde, Italy

Marina Punta Verde, Italy

New signings include: Emsworth Yacht Harbour (UK); Marina di San Lorenzo (Italy); the 830-berth Port de La Baule Le Pouliguen (France); Marina de Lagos (Portugal); Jachthaven Waterkant (the Netherlands); and Real Club Náutico Castellón (Spain).
One particular benefit of the Pick a Pier platform for marinas is the inclusive payment service that makes the lives of both boaters and marina staff easier and enables the marinas to provide a fast, smooth service.
Giorgio Ardito, president of Marina Uno, comments: “We are excited to get onboard with Pick a Pier especially to help in communicating with our existing berth holders and promoting the marina to new visitors.”
Tom Marfleet, marina manager at Emsworth, notes: “We look forward to using Pick a Pier to help us optimise our berth availability and reduce admin burden for both us and our boaters.”
Pick a Pier CEO, Idan Cohen, explains: “Our mission is to make boating more accessible, convenient and sustainable. Marinas using Pick a Pier are able to offer an increased level of customer communications and service, resulting in maximised profitability. It also allows marinas to provide boaters with quick responses, excellent customer service and easy access to berthing.”
Emsworth Yacht Harbour, UK

Emsworth Yacht Harbour, UK

“We are excited to have new marinas onboard with Pick a Pier and know they will instantly benefit from optimised operations and unlocking berths to accommodate boaters. By joining Pick a Pier, these marinas have access to boaters and berth holders in real time using our intuitive platform that provides a new level of transparency, communication and profitability.”
The Pick a Pier platform also includes the exclusive boater loyalty programme, Popeye Sail Club, created to provide the most passionate boaters with a better way to set sail.
www.pickapier.com

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