MDL partners with Club Lagoon
UK operator MDL Marinas has formed an exclusive partnership agreement with Club Lagoon at its Ocean Village Marina in Southampton, Hampshire.
The collaboration offers Club Lagoon members access to the marina’s five-star facilities and 10% of the annual berthing tariff back in Otium Rewards points, double the usual amount. The points can be redeemed against a wide range of products and services, including fuel.
Launched in 2020, MDL’s points-based loyalty programme has been designed to give customers a more personalised experience when using services within the marina group. “With our Otium Rewards loyalty programme, berth holders get the chance to make real savings and can choose where best to apply their points to give them maximum personalised value from their berthing agreement,” says Tim Mayer, sales and marketing director.
In addition to the rewards, Club Lagoon members will benefit from exclusive discounts on short-term berthing at the marina, as well as boatyard services at nearby Saxon Wharf and access to permanent berth holder offers at numerous bars, restaurants and businesses surrounding the marina.
“We’re thrilled to embark on this exciting journey with MDL Marinas,” says Corentin Blanchard, customer relations manager at Beneteau Group’s Club Lagoon. “The collaboration will offer lots of great benefits for our Club Lagoon members as well as access to MDL’s fantastic Ocean Village Marina.”
Awarded ‘Marina of the Year’ at the British Yachting Awards in December 2023, Ocean Village Marina is claimed to be the UK’s only five-star marina, offering a raft of upmarket leisure facilities, luxury residential dwellings and a £50 million luxury spa hotel complex. Surrounded by shops, bars, restaurants and a cinema, its waterfront is bustling and sophisticated.
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